MC Developer
Data Modeling
Configure account Contact model in Marketing Cloud.
Given a scenario, differentiate the various types and uses of data extensions in Marketing Cloud.
Describe how contact records relate across channels.
Explain the Contact Delete process.
Programmatic Languages
Given a scenario, demonstrate knowledge of AMPscript and SSJS language syntax and functions.
Implement standard development best practices using Marketing Cloud programming languages.
Describe how Marketing Cloud handles AMPscript processing.
Given a customer scenario, determine how to programmatically exclude a subscriber at email send time.
API
Given a scenario, describe API objects, methods, and routes.
Describe the OAuth authentication flow and how an access token is used in SOAP and REST headers.
Given a scenario, evaluate the significance of response handling.
Data Management
Configure import activity using various file formats within Marketing Cloud.