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Agentforce Sales Consultant

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Agentforce Sales Consultant Study Checklist
  • Platform Administrator
  • Platform App Builder
  • Platform Foundations
  • Platform Developer
  • Platform Administrator II
  • Agentforce Sales Consultant
  • Agentforce Service Consultant
  • Platform Data Architect
  • Platform Development Lifecycle and Deployment Architect
  • Platform Identity and Access Management Architect
  • Platform Integration Architect
  • Platform Sharing and Visibility Architect
  • Heroku Architect
  • B2C Solution Architect
  • Experience Cloud Consultant
  • Agentforce Field Service and Operations Consultant
  • Agentforce Nonprofit Consultant
  • Data 360 Consultant
  • Omnistudio Consultant
  • CRM Analytics and Einstein Discovery Consultant
  • Platform User Experience Designer
  • Platform Strategy Designer
  • B2C Commerce Developer
  • JavaScript Developer
  • Omnistudio Developer
  • Platform Developer II
  • Marketing Cloud Engagement Administrator
  • Marketing Cloud Engagement Specialist
  • Marketing Cloud Engagement Consultant
  • Agentforce Sales Foundations
  • Business Analyst
  • Marketing Cloud Engagement Developer
  • Marketing Cloud Engagement Foundations
  • Agentforce Specialist
  • Agentforce Life Sciences Consultant
  • B2B Commerce Administrator AP
  • B2B Commerce Developer AP
  • Agentforce Consumer Goods AP
  • Agentforce Financial Services AP
  • Agentforce Health AP
  • Agentforce Manufacturing AP
  • MuleSoft Integration Foundations
  • MuleSoft Developer
  • MuleSoft Developer II
  • MuleSoft Platform Integration Architect
  • MuleSoft Platform Architect
  • Tableau Desktop Foundations
  • Tableau Data Analyst
  • Tableau Consultant
  • Tableau Server Administrator
  • Tableau Architect
  • Slack Administrator

Checklist progressProgress

0/195Learned

Given business requirements, metrics, key performance indicators, or business challenges, determine the optimal solution in Agentforce Sales

0/6

  • Goal-first SMART success metrics for an Agentforce Sales rollout
  • Activity measures versus outcome measures in sales KPIs
  • One key sales metric, pipeline viability and monthly measurement
  • Matching business needs to core Agentforce Sales capabilities
  • Reducing rep data entry and manual activity logging
  • Supporting sales teams that work from anywhere

Given a scenario, discuss common sales and marketing processes and anticipate key implementation considerations

0/11

Sales process versus sales methodology

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Common sales cycle stages from research to relationship building

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B2B versus B2C selling models and Person Accounts considerations

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Lead capture channels and auto-response planning

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Lead qualification criteria and lead picklist design

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Marketing-to-sales lead handoff and marketing automation alignment

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Lead sharing model choices for controlling lead visibility

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Opportunity stage design with exit criteria and Path guidance

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Campaign attribution and ROI tied to opportunities

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Aligning sales, marketing and finance stakeholders on process changes

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Rollout success team roles and early end-user involvement

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Identify when to use Agentforce Sales features and related products such as Sales Engagement, Salesforce Inbox, Enterprise Territory Management, Opportunity Forecasting, Agentforce Sales Einstein, and generative/predictive AI

0/10

  • Salesforce Inbox versus Einstein Activity Capture versus base email integration
  • When to recommend Sales Engagement for high-volume outreach
  • Sales Engagement standard cadences, quick cadences and automated actions
  • Sales Territories versus role hierarchy and account teams for territory-aligned access
  • Territory planning, models and account assignment rules
  • Salesforce Forecasting versus pipeline reports for revenue projection
  • Choosing Salesforce Forecasting forecast types for how the business sells
  • Matching a sales need to predictive, generative or agentic AI
  • Choosing among Agentforce Sales agents for prospecting, deal management and coaching
  • Agentforce Engagement agent versus rep-worked Sales Engagement cadences

Identify ways to transform business outcomes and sales KPIs into reports and dashboards

0/13

  • Mapping business questions to trackable sales metrics
  • Designing data capture so sales KPIs are reportable
  • Reports versus dashboards for sales KPI visibility
  • Core dashboards sales leaders rely on
  • Report types and cross filters for relationship-based KPIs
  • Report formats and summary formulas for calculated sales KPIs
  • Dynamic dashboards and running user for role-based KPI views
  • Embedding report charts and dashboards where reps work
  • Reporting pipeline change over time
  • Forecast and quota attainment reporting
  • Activity KPI reporting with Einstein Activity Capture
  • AppExchange dashboard packs to accelerate KPI reporting
  • Reviewing and iterating KPI dashboards with the business
  • Assessing the current sales process and user experience before build
  • Executive sponsorship and stakeholder alignment before build
  • Defining success metrics from key business questions
  • Systems change management planning and governance
  • Anticipating user resistance and designing for acceptance
  • Super users and change champions in adoption planning
  • Communication plan timing and launch message content
  • Training strategy goals and user expectations
  • Training methods and role-based content for a sales rollout
  • Placing readiness activities in the implementation lifecycle
  • Building in a sandbox versus changing production directly
  • User acceptance testing and sandbox choice before go-live
  • Change sets versus other tools for moving configuration between orgs
  • Application lifecycle management and production change governance
  • Deployment timing and release scheduling
  • Pilot groups versus a single big-bang launch
  • Placing deployment activities in the implementation lifecycle
  • Adoption usage metrics after go-live
  • Data quality patterns as signals of adoption problems
  • Post-launch feedback collection and user satisfaction
  • Matching the remedy to the root cause of low adoption
  • Recognition and peer success stories to sustain adoption
  • Validating business outcomes against pre-launch benchmarks
  • Managing user access changes after go-live
  • Handling changing requirements and enhancement requests after go-live
  • Long-term systems roadmap for continuous improvement
  • Evaluating Salesforce seasonal releases for new value
  • Placing post-go-live activities in the implementation lifecycle
  • Project lifecycle phases and where artifacts and activities belong
  • Waterfall versus Agile for an Agentforce Sales implementation
  • Salesforce Adaptive Methodology stages, roles and kickoff
  • Statement of work content and accurate project scoping
  • Project management plan purpose, contents and template sizing
  • Defining in-scope and out-of-scope requirements to prevent scope creep
  • Scope changes, phased delivery and schedule-budget trade-offs
  • Identifying and responding to project risks
  • Monitoring project progress, governance and issue escalation
  • Implementation schedule and go-live milestones
  • Researching a customer's business before discovery
  • Stakeholder analysis and discovery workshop participants
  • Choosing elicitation techniques for sales requirements
  • Uncovering the business need behind a requested feature
  • Process maps, journey maps, and system overview diagrams in discovery
  • Reviewing an existing Salesforce org's usage and constraints in discovery
  • Current-state versus future-state gap analysis
  • User stories and acceptance criteria for sales requirements
  • Fit-gap analysis when translating requirements into an Agentforce Sales design
  • Co-creating a solution vision through storyboarding
  • Prioritizing use cases by business value and effort
  • Business analysis activities across the implementation lifecycle
  • End-to-end lead-to-close process design from a process map
  • Lead conversion design and custom field mapping
  • Translating a sales methodology into opportunity stages
  • Placing sales activities in the lead-to-close stages
  • Path guidance and key fields for stage-by-stage coaching
  • Enforcing required information at opportunity stage transitions
  • Opportunity contact roles for the buying committee
  • Discount approval routing before quote delivery
  • Kanban and Pipeline Inspection for opportunity pipeline reviews
  • Standard features, then configuration, then customization for sales requirements
  • Requirements that justify custom development over declarative tools
  • AppExchange solutions versus custom-built functionality
  • Another Salesforce product versus custom build or third-party app
  • Experience Cloud partner sites for channel selling and deal registration
  • Email and calendar integration options for Outlook and Gmail users
  • Inside-sales productivity tools for cadences, calling and in-browser prospecting
  • Slack integration for deal collaboration and sales team communication
  • Salesforce mobile app for field reps versus custom mobile development
  • Org-wide defaults as the baseline for sales record access
  • Role hierarchy for sales management visibility
  • Owner-based versus criteria-based sharing rules
  • Account Teams versus Opportunity Teams for collaborative selling
  • Account and opportunity team access considerations
  • Matching a sales record-access requirement to the right sharing feature
  • Permission sets versus profiles for sales object and field access
  • Permission set groups and muting for sales job personas
  • Permissions that override sharing for delegated sales operations
  • Products, the standard price book and price book entries
  • Custom price books for segment-specific pricing and access
  • Opportunity products, sales price and opportunity amount
  • Product schedules for revenue and quantity over time
  • Multiple quotes per opportunity and quote syncing
  • Quote templates and customer-facing quote PDFs
  • Retiring products and price books: deactivate, archive or delete
  • Corporate, personal and record currency with conversion rates
  • Multi-currency enablement implications for an existing org
  • Advanced currency management and dated exchange rates
  • Currency-specific price book entries on multi-currency opportunities
  • Campaign hierarchy and campaign types for performance roll-up
  • Campaign member statuses for tracking responses
  • Campaign Influence versus primary campaign source attribution
  • When to use leads versus direct contacts and opportunities
  • Lead capture with Web-to-Lead and lead imports
  • Lead routing with assignment rules and queues
  • Lead Status values and lead processes
  • Enforcing qualification criteria before lead conversion
  • Multiple sales processes with opportunity record types
  • Opportunity splits for shared revenue credit
  • Scoping which legacy sales data to migrate
  • Cleansing and mapping legacy data before migration
  • Choosing a data import tool for a sales data migration
  • Migration load sequence and preserving record relationships
  • Handling automation and validation rules during bulk data loads
  • Test loads, backups and cutover for a data migration
  • System of record and master data across integrated systems
  • Real-time versus batch integration with back-office systems
  • Data quality across integration extraction, transformation and consumption
  • Workload and design factors that affect org scalability
  • Report and list view performance on large data volumes
  • Data tiering with archiving and external objects
  • Account data skew from overloaded parent records
  • Lookup skew and lock contention on heavily referenced records
  • Ownership skew from a single generic record owner
  • Role hierarchy design for scalable record access
  • Sharing recalculation impact of ownership and hierarchy changes
  • Large data load planning to avoid lock contention and slow sharing
  • Automation complexity and batch timing at scale
  • Business impact of poor sales data quality
  • Assessing sales data quality across its core dimensions
  • Data management plan standards and data ownership
  • Validation rules versus required fields for enforcing sales data standards
  • Streamlining sales data entry to improve completeness and consistency
  • Matching rules and fuzzy matching for duplicate detection
  • Duplicate rule actions when reps create sales records
  • Resolving existing duplicates across the org
  • Data enrichment from trusted third-party sources
  • Ongoing data quality monitoring and stewardship after go-live
  • Assistive Agentforce actions versus autonomous sales agents
  • Record summaries and daily briefings for seller preparation
  • Sales Emails versus Agentforce for drafting customer emails
  • Agentforce actions for closing and prioritizing deals
  • Buying committee and relationship insight actions
  • Get Forecast Guidance for sales manager pipeline reviews
  • Agentforce Sales Management for pipeline and account work
  • Generative features within Einstein Conversation Insights
  • Agentforce Engagement for lead generation and nurturing
  • Agentforce Sales Coach for rep role-play and feedback
  • Standard sales prompt templates versus custom Prompt Builder templates
  • Prerequisite Sales features behind standard Agentforce sales actions
  • Einstein Lead Scoring for lead prioritization
  • Einstein Opportunity Scoring for deal prioritization
  • Einstein Activity Capture and its AI insights
  • Einstein Deal Insights and AI in Pipeline Inspection
  • Einstein Forecasting predictions for forecast accuracy
  • Einstein Conversation Insights for call analysis
  • Data readiness for Einstein predictive features
  • Ethical risk categories of generative AI in sales
  • Applying Salesforce Trusted AI Principles to sales AI use cases
  • Salesforce guidelines for responsible generative AI
  • Safeguards against inaccurate AI-generated sales content
  • Einstein Trust Layer protections for sales data
  • Human oversight and judgment with AI sales agents
  • Honesty and transparency in AI-driven sales outreach
  • Bias and fairness in predictive lead and opportunity scoring
  • Explainability of Einstein predictions for sales users

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  1. Agentforce Sales Consultant Checklist
  2. Sales Lifecycle

Aligning sales, marketing and finance stakeholders on process changes

Explainer

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Practice Question

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Next conceptRollout success team roles and early end-user involvement

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  1. Agentforce Sales Consultant Checklist
  2. Sales Lifecycle
Aligning sales, marketing and finance stakeholders on process changes

Explainer

Learn More

Practice Question

Keep going

Next conceptRollout success team roles and early end-user involvement

Explainer

A process change succeeds only if the people it affects adopt it, and sales, marketing, and finance each care about different outcomes. Aligning these stakeholders means learning what each group wants, setting honest expectations early, and explaining each change in terms of the value that specific group cares about.
Core information
  • Rolling out a process improvement to a team is the final step of process improvement, and some organizations call it change management; the goal is to earn buy-in and trust by explaining how and why the process was changed.
More details and nuances
  • The same change should reach each team in a different format. Sales prefers in-person presentations where reps can ask questions rather than information sent digitally, and the typical sales team is not data-driven. Marketing, by contrast, responds well to data-backed changes, so a data-heavy digital summary suits marketing better than sales.

Explainer

A process change succeeds only if the people it affects adopt it, and sales, marketing, and finance each care about different outcomes. Aligning these stakeholders means learning what each group wants, setting honest expectations early, and explaining each change in terms of the value that specific group cares about.
Core information
  • Rolling out a process improvement to a team is the final step of process improvement, and some organizations call it change management; the goal is to earn buy-in and trust by explaining how and why the process was changed.
More details and nuances
  • The same change should reach each team in a different format. Sales prefers in-person presentations where reps can ask questions rather than information sent digitally, and the typical sales team is not data-driven. Marketing, by contrast, responds well to data-backed changes, so a data-heavy digital summary suits marketing better than sales.