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Data 360 Consultant
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Identify the different transformation capabilities within Data Cloud.
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Describe processes and considerations for data ingestion from different sources into Data Cloud.
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Define, map, and model data using best practices and aligning to requirements for identity resolution.
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What is the Data Cloud canonical data model?
Learn this conceptWhich standard DMO categories exist in Data Cloud (e.g., Individual, Contact Point, Engagement)?
Learn this conceptWhat is a Contact Point in Data Cloud's data model?
Learn this conceptWhat is the difference between a primary key and a foreign key in the Data Cloud data model?
Learn this conceptHow are relationships (lookups) between DMOs defined in Data Cloud?
Learn this conceptWhy are identity-resolution-eligible fields critical when mapping DLOs in Data Cloud?
Learn this conceptUse available tools to inspect and validate ingested and modeled data.
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Identity resolution in Data Cloud links multiple records into a unified customer profile using match rules that evaluate specific field criteria. When mapping Data Lake Objects (DLOs) to Data Model Objects (DMOs), certain fields must be properly mapped to enable this unification process. The Individual DMO serves as the gateway for identity resolution processing.