Product bundles versus product sets
Key Takeaway
A bundle sells its child products as one product, with one SKU and one price on the parent. A set only displays related products together, and each child product keeps its own price.
Product bundles and product sets are two ways to show a group of products together on one product page in a B2B Commerce store. Your choice decides how the group is priced and what a buyer can add to the cart. Each one also has its own setup rules for SKUs, pricing and entitlement.
How bundles and sets differ
| Product bundle | Product set | |
|---|---|---|
| What it is | A collection of complementary products purchased under one SKU, so they become one product | A collection of related products displayed together on the product page |
| Price | One price for the parent and child products on the product page, set at the parent level | No price of its own. Each child product is priced separately |
| SKU | Needs a product SKU | The set's SKU is optional, but its child products still require a SKU |
Because a set has no price of its own, buying the whole set gives the buyer no savings. The buyer can add all the products to the cart in a single operation or add individual products.
A "Site Survey Kit" bundle contains a laser measure, a tripod and a carrying case. The store sells the bundle for $349 under one SKU. The product page shows all three child products under that one price. The laser measure, tripod and carrying case are also sold separately at their own prices.
A "Workshop Safety Set" product page shows a helmet, gloves and goggles, each with its own price. One buyer adds all three in a single operation and pays the total of the three prices. Another buyer adds only the gloves.