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Service Process Automation for standardized banking service requests

Key Takeaway

Choose Unified Catalog when data attributes must change without custom Apex, because its Data Mapper changes them visually. Use Flow Orchestration for fulfillment that needs multistage, multiuser, and cross-departmental collaboration.

Service Process Automation turns common bank customer requests into standardized, case-driven processes that run from request intake to fulfillment. Examples of these requests are an address change, a fee reversal, or a card replacement. Agentforce Financial Services offers two frameworks to build these processes: Unified Catalog and Service Process Studio. Agentforce Financial Services also includes standard retail banking service processes, so teams can start from those instead of building everything from scratch.

Unified Catalog and Service Process Studio

Both frameworks design case-driven service processes from request intake to fulfillment. Both use Omniscripts to capture request details across assisted and self-service channels. Both also use prebuilt flows to automate fulfillment steps and record updates.

The frameworks differ most in how you change request data.

Unified CatalogService Process Studio
ApproachDefines service processes as standard products in the org, so financial products and services are managed in one placeA dedicated environment for building custom case-driven processes from the ground up
Adding or modifying data attributesVisually, with a Data Mapper, instead of custom Apex codeRequires custom Apex code

Unified Catalog also deploys service processes quickly from prebuilt templates.

Service Process Studio defines service attributes with custom setup objects such as SvcCatalogItemDef. Service Process Studio also relies on the Service Process Connect API to generate case requests.

If a requirement says request data must change without custom code...

Choose Unified Catalog, because its Data Mapper adds or modifies data attributes visually.

If you need custom case-driven processes built from the ground up...

Service Process Studio is the dedicated environment for that work. Plan for custom Apex code to add or modify its data attributes.

Salesforce Accredited Agentforce Financial Services Professional Study Guide

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