Standard, store and strikethrough price books
Key Takeaway
A product must be in the standard price book before any other price book, so add its standard price first. A product in the strikethrough price book also needs an entry in the store or buyer group price book. The crossed-out original price appears only when it is higher than the negotiated price.
B2B Commerce stores use price books to decide which prices buyers see and pay. Three kinds work together. The org-wide standard price book holds every product. A store price book or buyer group price book sets the prices buyers actually get. A strikethrough price book shows an original price crossed out next to the negotiated price, to highlight a discount.
The standard price book
Each Salesforce org has one global standard price book. You can have only one. The standard price book contains all your products and isn't tied to a specific store, so it applies across all your stores.
A product must be listed in the standard price book before it can be listed in any other price book, such as a store price book. So when you set up a new product for a B2B store, you add its standard price first.
The standard list price can be any price, because it is rarely what buyers pay. When the product is also in a store price book or buyer group price book, the price in that assigned price book takes priority.
For B2B stores, the standard price book needs one entry for every currency you want to sell an item in.
You sell a pallet jack in USD and EUR. The standard price book needs two entries for the pallet jack: one with a USD price and one with a EUR price.