Experience Cloud as the B2B storefront foundation
Key Takeaway
A B2B Commerce store runs on an Experience Cloud site, so Salesforce manages hosting, scaling and core infrastructure. Advanced design changes happen in Experience Builder, not in the Website Design workspace.
A Salesforce B2B Commerce store runs on an Experience Cloud site. You build the storefront from store templates and components. You design it in the Website Design workspace and in Experience Builder. Because the storefront sits on the Salesforce platform, Salesforce manages hosting, scaling and core infrastructure, so you don't have to build and run a separate frontend.
A unified platform
B2B Commerce is a unified platform. You create a B2B store from store templates and customize it in Experience Builder. You set up checkout, payment and store settings with standard Lightning functionality. You can import accounts, products, price books and entitlements from a CSV file.
B2B Commerce is supported on Developer, Unlimited and Enterprise editions. You can also use it to run a direct-to-customer (D2C) channel alongside the B2B channel. Both channels run from a single Salesforce org, with shared data and processes.