Salesforce CMS versus Knowledge, Files, and CMS Connect for store content
Key Takeaway
Choose the tool by what the content is for. Use Salesforce CMS for experience content, such as banners and product media. Use Salesforce Knowledge for content that answers customer questions or helps resolve support cases.
Salesforce offers several content tools, and each one fits a different kind of content. Salesforce CMS holds experience content, such as banners, images, and product media. You author that content once in Salesforce and reuse it across channels, including B2B Commerce stores. Salesforce Knowledge holds support articles. Salesforce Files and Libraries hold documents kept with Salesforce records. CMS Connect brings content from an external CMS into an Experience Builder site. In a B2B Commerce store, Salesforce CMS also supplies product media through CMS workspaces.
Salesforce CMS
Salesforce CMS is a hybrid CMS. You author and maintain experience-related content inside Salesforce, and then you serve that content anywhere, inside or outside Salesforce.
Channels built on Salesforce can use the content. Examples include an Experience Builder site, a commerce site, a marketing email, and a partner portal. Headless APIs deliver the same content to a third-party site, experience, or mobile app.
Salesforce CMS handles content such as articles, news, blogs, banners, images, and documents. You can also create custom content types for unique business needs.
You organize Salesforce CMS content into CMS workspaces, collections, and topics.