User licenses for buyers, buyer managers and account switchers
Key Takeaway
A buyer who only shops for their own account needs an External Apps license. Buyer managers, account switchers, and buyers who need access to other buyers need Customer Community Plus or higher.
Every buyer who logs in to a B2B Commerce store is an external user, so each one needs an external user license plus a commerce permission set. The license sets how far the user can reach. The right license depends on whether the user works only for their own account or across other buyers and accounts.
Buyer and Buyer Manager permission sets
Salesforce provides preconfigured "Buyer" and "Buyer Manager" permission sets for external user accounts. Each one requires a minimum license.
| Buyer | Buyer Manager | |
|---|---|---|
| What the user can do | Access the store, view products and categories, add products to wishlists, and purchase products | Everything in Buyer, plus manage carts and orders for all buyers linked as effective accounts to the buyer manager's account, and manage contacts and reports |
| Minimum license | External Apps or higher | Customer Community Plus or higher |