Sales, Service, Marketing, and Commerce product fit
Key Takeaway
Match the edition to the business. Free Suite fits CRM newcomers, Starter Suite fits small businesses with some CRM exposure, Pro Suite fits maturing businesses that need automation and light integrations, and Enterprise Edition fits large and complex businesses.
Salesforce sells its CRM as editions. Scenario questions describe a company and ask which edition or features fit it. The clues are the company's size, how much CRM experience it has, and what it needs in sales, service, marketing, and commerce. Salesforce Suites (Free Suite, Starter Suite, and Pro Suite) target small and maturing businesses. Larger editions such as Enterprise and Unlimited add deeper customization, integration, and scale.
Editions on one platform
Salesforce CRM tracks each interaction, such as sales calls, customer service interactions, and marketing emails.
Salesforce packages its CRM features into editions. Editions share a look and feel but vary by functionality and pricing. All editions are built on the Salesforce platform, so a company can start with a basic edition and upgrade as its needs grow.