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Forecast categories versus opportunity stages

Key Takeaway

Each opportunity stage maps to a forecast category, so when an opportunity's stage changes, its forecast category and probability change with it.

An opportunity stage tracks where an opportunity sits in your sales process, such as Prospecting or Negotiation/Review. A forecast category groups opportunities by how likely they are to close, such as Pipeline, Best Case, Commit, or Closed. Because each stage maps to a forecast category, moving an opportunity to a new stage normally moves it to a new forecast category too.

Opportunity stages versus forecast categories

An opportunity's stage and its forecast category describe the same opportunity at two levels of detail:

What it showsHow detailed it isExamples
Opportunity stageWhere the opportunity sits in your sales processThe detailed steps reps work throughProspecting, Negotiation/Review
Forecast categoryHow likely the opportunity is to closeFewer, broader buckets that forecasts add upPipeline, Best Case, Commit, Closed

A forecast category is the category within the sales cycle that an opportunity is assigned to, based on its stage. Forecasts total opportunity amounts by forecast category. On the opportunity, the Stage field holds the stage, and the Forecast Category field holds the forecast category.

Platform Administrator Study Guide

Checklist progress

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Given a scenario, apply the appropriate sales productivity features using opportunity tools (for example: dashboards, lead scoring, Einstein for Sales, opportunity scoring, grading, and home page assistant, forecasting, territory management)

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Einstein Lead Scoring

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Opportunity scoring versus grading

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Einstein Home page assistant

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Collaborative Forecasts types

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Forecast adjustments

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Territory models and assignment

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