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Case assignment rules versus escalation or Flow

Key Takeaway

Case assignment rules route new cases to the right owner or queue, escalation rules act on cases still open after a set number of hours, and flows handle other needs.

Case assignment rules decide who owns a case by routing it to a user or queue based on the case's details. Escalation rules act later: they reassign a case or send emails when it stays open too long. Flow is the general-purpose automation tool for anything these case rules don't cover.

Choose the tool by the need

There are three rule types for automating cases.

Rule typeWhat it does
Case assignment rulesAssign new cases to the right users or queues
Escalation rulesTake action when cases aren't resolved within a certain amount of time
Auto-response rulesChoose which email templates to use in emails to case contacts and owners

If you need to route a new case to the right owner or queue based on its fields...

Use a case assignment rule.

If you need to act on cases still open after a set number of hours...

Use an escalation rule.

If you have another need, such as reassigning a case to a higher-level tech when a support tech clicks an Escalate button...

Use a flow.

Consider declarative tools such as rules and flows before custom code, because declarative automation is usually easier to create and support.

Platform Administrator Study Guide

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Given a scenario, identify the appropriate automation solution based on the capabilities of the tool (escalation rules, case assignment rules, lead assignment rules, default automation user, AI)

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