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Marketing User access for campaigns

Key Takeaway

To create, edit, and delete campaigns, a user needs both Marketing User selected on their user record and the needed permissions. Neither one is enough alone.

Marketing User is an option on a user's record that controls who can manage campaigns. Depending on your sharing settings, most users can view campaigns and run campaign reports. Only marketing users who also have the needed permissions can create, edit, and delete campaigns.

What Marketing User is

Marketing User is an option on a user's record, in the user's personal information. An administrator must select it to make that user a marketing user.

Marketing User is available in these editions:

  • Professional Edition
  • Enterprise Edition
  • Unlimited Edition
  • Performance Edition
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